“You need to make sure there’s good alignment between what the firm thinks it’s being asked to do and what the in-house counsel is asking them to do,” said Elliot Mark, the former general counsel at crisis-management software firm Everbridge.

       

Cindy Speaker

CEO of Speaker Media and Marketing, is the "Secret Weapon of Personal Injury Lawyers and Trial Attorneys" throughout the United States. Specializing as a marketing consultant to lawyers, with a primary focus on content marketing, social media, online video and mobile marketing strategies.