1. Reputations on the Line: Inside the Art of Crisis Communication w/ Nathan Miller Gregg M. Goldfarb 33:42

Ever wondered how a single misstep on social media could unravel everything you’ve worked for?

In today’s digital world, reputations are built and broken online. For lawyers and firms, mastering crisis management is essential to maintaining credibility and trust.

Meet Nathan Miller, Founder and CEO of Miller Ink, a strategic communications firm. Nathan joins us to share his expertise on navigating crises, tailored for an audience that spans from nonprofits to real estate, and yes, even law firms.

Nathan has transformed online crises for numerous clients, managing over a thousand cases, including a dog grooming drama that went viral—resulting in unexpected extortion and internet uproar. In this episode of the Cut to the Chase: Podcast, you’ll learn how to handle a PR crisis, whether you’re in the wrong or just caught in the storm, and how strategic communication can be a game-changer for your firm.

What to expect in this episode:

  • Nathan’s insights on viral internet crises

  • Miller Ink’s unique approach to handling PR crises

  • Real life examples of crises and resolutions 

  • Crisis prevention strategies for organizations 

  • The role of strategic communications in real estate 

  • Nonprofit sector’s communication challenges and solutions 

  • Designing impactful social impact programs 

Key Actionable Takeaways:

  • Develop a crisis management plan with defined media protocols.

  • Train your staff on handling unexpected media encounters.

  • Foster a holistic communications strategy that integrates PR with digital outreach.

  • Leverage story-telling to enhance visibility and manage reputation.

Stay tuned for more updates, and don’t miss our next deep dive on Cut to The Chase: Podcast with Gregg Goldfarb!

 

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Resources:

This episode was produced and brought to you by Reignite Media.

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Gregg M. Goldfarb, LLP

Gregg M. Goldfarb, LLP is a Miami-based law firm representing individuals who are injured through the fault of others. With more than 30 years of experience, Gregg delivers personalized, compassionate legal representation to people who are at their most vulnerable. He focuses on your needs and uses extensive knowledge and experience to help you pursue compensation for your injuries.