Human-Centric Approach: Embracing AI Technologies in Legal Practice With Derek Weber

Human-Centric Approach: Embracing AI Technologies in Legal Practice With Derek Weber Ken Hardison 29:08

Welcome to episode 302 of Grow Your Law Firm, hosted by Ken Hardison. On this episode, Ken is joined by Derek Weber of Lead With AI, the founder and AI integration expert helping businesses implement human-centric AI strategies. Derek has spent over two years transforming his 22-year-old marketing company through focused experimentation with AI, developing a proven progression from mindset to technique, tools, and technology. He helps leaders move past fear and frustration to implement AI as a productivity multiplier, enabling teams to handle more clients, complete senior-level work faster, and reduce outsourcing costs. Derek’s approach works across industries and requires no prior AI expertise – just an open mind and a ChatGPT or Claude account. What you’ll learn about in this episode: 1. AI Mindset and Adoption: – Why starting with mindset is critical before implementing AI tools – Overcoming resistance and fear that keeps teams stuck in the status quo 2. Progression to AI as a Partner: – Stages of AI integration, from basic interaction to assistants and agents – How to delegate repetitive or low-value tasks to AI to free up high-value work 3. Structured Input and Training: – Using contextual prompts and structured outputs to increase AI accuracy – Stacking AI assistants with specialized training for complex task handling 4. Human-Centric AI Implementation: – Focusing AI on amplifying high-value work instead of automating chaos – Creating strategic partners and virtual advisors for problem-solving and decision-making 5. Practical Application and ROI: – Real-world results: increased efficiency, more clients, and reduced outsourcing costs – Applying Derek’s methodology in any business, regardless of industry or AI experience Resources: Websites: LeadWithAI.Us/pilmma GBGmarketing.com Linkedin: linkedin.com/in/derekaweber Additional Resources: https://www.pilmma.org/aiworkshop https://www.pilmma.org/the-mastermind-effect https://www.pilmma.org/resources https://www.pilmma.org/mastermind AI for PI Expo: www.pilmma.org/ai-for-pi-expo

Ken Hardison Millionaire Maker

Ken Hardison, is known as the “Millionaire Maker” for a reason- having helped lawyers across the country double, triple, or quadruple their law practices and income, he brings to law firm owners the insights, knowledge, and critical strategies of Legal Marketing and Management that can only be learned in the trenches of real law firm success.

With over 30 years of legal experience, Ken has personally grown and sold two seven-figure law firms and has shared his knowledge and experience with attorneys, helping them experience exponential growth, increased profits, and ethical market preeminence.

With a passion and deep understanding of both grassroots and cutting-edged online legal marketing strategies, Ken is committed to helping lawyers experience greater levels of financial success, freedom, and personal satisfaction- the kind that comes from building an ethical and exceptional law practice. Focusing on the practical and the proven, rather than the cerebral, Ken guides lawyers through the steps needed to build the law practice many lawyers have only dreamed possible.

Ken is the Founder of PILMMA, Personal Injury Lawyer Marketing and Management Association, dedicated to helping lawyers learn the critical strategies to success. As a trusted advisor, consultant, coach, and Mastermind mentor, Ken has coached lawyers to greater success time and time again.

PILMMA’s powerful live and virtual events, such as the ever-popular Law Firm Growth Super Summits and Internet Domination Boot Camps have helped hundreds of lawyers gain the insights and strategies they need to propel their firms forward to greater success and exponential results and to stay current on the latest legal management and marketing strategies, such as leveraging SEO, PPC, PPL, Social Media, etc.

Ken is the author of numerous best-selling books such as Systematic Marketing, Under Promise, Over Deliver, and his latest book, Powerful Online Legal Marketing. He’s known for his practical and engaging style of taking the complicated world of legal marketing and management and giving clarity and step-by-step guides that any lawyer can implement to experience real results, greater profits, transformational growth, and heightened success.