1. Podcasts, Videos, and Referral Partnerships: The Ultimate Law Firm Growth Formula With Armando Leduc Ken Hardison 23:02

Welcome to episode 277 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Armando Leduc, CEO of Leduc Entertainment, a social media management company to discuss leveraging social media for branding, creating valuable referral partnerships through podcasts, and utilizing a strategic content creation process to enhance online presence. Armando is a multifaceted and driven artist who has carved a niche for himself in the entertainment sector through determination, hard work, and an innate gift for storytelling. With a growing list of achievements and a steadfast commitment to his craft, Armando continually strives for excellence, leaving audiences eagerly anticipating his next creative endeavor.   What you’ll learn about in this episode:   1. Social Media & Confidence – Leverage social media for branding and building confidence. – Create consistent content to showcase expertise and personal interests. 2. Podcasting for Partnerships – Use podcasts as an effective tool for branding and forming valuable referral partnerships. – Personalize the approach to nurture connections with potential referral partners. 3. Strategic Content Planning – Follow a strategic content creation process to maintain an engaging online presence. – Use a variety of content types—such as videos, podcasts, and Q&A sessions—to keep followers interested. 4. Engaging Diverse Audiences – Use actors in fun videos to appeal to different audience preferences. – Analyze organic response to focus on creating more of what works best. 5. Multi-Benefit Podcast Strategy – Leverage podcasting for branding, thought leadership, and referral partnerships. – Create a nurture sequence with touch points to enhance relationships with referral partners.   Resources:  Website: https://www.leducentertainment.com/ Facebook: https://www.facebook.com/leducentertainment Twitter: https://x.com/Armandoleduc LinkedIn: https://www.linkedin.com/in/armando-leduc-16ba4940/   Additional Resources:    https://www.pilmma.org/aiworkshop https://www.pilmma.org/the-mastermind-effect https://www.pilmma.org/resources https://www.pilmma.org/mastermind

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Ken Hardison Millionaire Maker

Ken Hardison, is known as the “Millionaire Maker” for a reason- having helped lawyers across the country double, triple, or quadruple their law practices and income, he brings to law firm owners the insights, knowledge, and critical strategies of Legal Marketing and Management that can only be learned in the trenches of real law firm success.

With over 30 years of legal experience, Ken has personally grown and sold two seven-figure law firms and has shared his knowledge and experience with attorneys, helping them experience exponential growth, increased profits, and ethical market preeminence.

With a passion and deep understanding of both grassroots and cutting-edged online legal marketing strategies, Ken is committed to helping lawyers experience greater levels of financial success, freedom, and personal satisfaction- the kind that comes from building an ethical and exceptional law practice. Focusing on the practical and the proven, rather than the cerebral, Ken guides lawyers through the steps needed to build the law practice many lawyers have only dreamed possible.

Ken is the Founder of PILMMA, Personal Injury Lawyer Marketing and Management Association, dedicated to helping lawyers learn the critical strategies to success. As a trusted advisor, consultant, coach, and Mastermind mentor, Ken has coached lawyers to greater success time and time again.

PILMMA’s powerful live and virtual events, such as the ever-popular Law Firm Growth Super Summits and Internet Domination Boot Camps have helped hundreds of lawyers gain the insights and strategies they need to propel their firms forward to greater success and exponential results and to stay current on the latest legal management and marketing strategies, such as leveraging SEO, PPC, PPL, Social Media, etc.

Ken is the author of numerous best-selling books such as Systematic Marketing, Under Promise, Over Deliver, and his latest book, Powerful Online Legal Marketing. He’s known for his practical and engaging style of taking the complicated world of legal marketing and management and giving clarity and step-by-step guides that any lawyer can implement to experience real results, greater profits, transformational growth, and heightened success.